Packaging & packing materials, containers

Dr José Herrera, Minister for the Environment, Sustainable Development and Climate Change, Malta, joined Muscat at the ECMA Congress. Photo: ECMA.

ECMA Congress 2019

Malta PM: ‘We were more prepared for the Millennium Bug than Brexit’

By Jenny Eagle

‘Your guess is as good as mine on Brexit’, said Joseph Muscat, the Prime Minster of Malta, at the opening of the ECMA Congress 2019 last week (September 19-20), ‘But what is obvious, is during the next few days there needs to be a meaningful engagement’.

Ardagh & Exal to form Trivium Packaging. Photo: Ardagh.

Ardagh Group & Exal to form Trivium Packaging

By Jenny Eagle

Ardagh Group has entered into an agreement to combine its Food & Specialty Metal Packaging business with Exal aluminium containers to become Trivium Packaging.

No monkeying about: Kellogg's newest consumer campaign includes one of the first instances of browser-based augmented reality. Pic: Kellogg Company

Kellogg’s goes monochrome with Crayola

By Gill Hyslop

Kellogg’s is inviting Australians to go Snap, Crackle and Pop with color in a joint promotion with the colored crayon and art supplier.

The AIPIA Americas Summit in New Jersey. Photo: Aly Kuler Photography

AIPIA Summit

Social media is changing the way brands think about packaging

By Jenny Eagle

From consumer digital engagement to reverse writing on packaging which appears left to right on selfies, Christopher Houghton, brand innovation and packaging, Cambridge Design Partnership (CDP) highlights the five areas to ensure ‘Context is King’.