Health

Cereal makers should consider incorporating black grains into products in China because of the health connotations, Datamonitor Consumer says

Digging into innovation & NPD with Datamonitor consumer

Black cereal: How to make a splash in China

By Kacey Culliney

Black ingredients are considered healthier in China and black breakfast cereals are making a debut splash in the market; a trend Western companies should take note of, says a Datamonitor researcher.

EU-backed metabolic syndrome project has health claim wins in sight

EU-backed metabolic syndrome project has health claim wins in sight

By Shane STARLING

Nick Henson is the Reading-based associate director at the International Food Network (IFN), a key player in the EU’s new multi-million euro, multi-partner Metabolic Syndrome-battling project, PATHWAY-27, that has health claim victories trained in its...

Consumers are shifting breakfast habits away from full sit-down breakfasts to RTE cereals, a shift that will see the ingredients market soar, research suggests

Breakfast cereal ingredients will hit $755.4m by 2019

By Kacey Culliney

Increasing demand for healthy, ready-to-eat breakfast options, particularly across Asia Pacific, will fuel growth in breakfast cereal ingredients over the next five years, according to MarketsandMarkets.

“Fruit ingredients are never there to replace fresh fruit.”

Fruit ingredients shows super European growth

By Nicola Cottam

Food manufacturers have pampered to health-conscious Europeans with a raft of new fruit-based product launches in 2013, with overall fruit ingredient launches up 22% over the preceding year, according to Innova Market Insights.

Yogurt and cereal marry well together because both products are considered inherently healthy, says Mintel's head of innovation and insight

Yogurt and cereal: The new snap, crackle and pop?

By Kacey Culliney

Kellogg Australia reckons there’s a new breakfast cereal trend afloat as consumers replace traditional milk with yogurt or fruit juice, but Mintel’s innovation head says this is nothing new.

The Westminster government has been urged to enforce the mandatory fortification of bread and flour with folic acid across the UK

Call for UK-wide folic acid fortification

By Rick Pendrous

The government at Westminster is being urged to press ahead with mandatory fortification of bread and flour with folic acid across the UK in a bid to reduce neural tube defects in foetuses.

Not all folate forms are the same argues Dr Robert Verkerk

Folic acid: The double-edge sword of the golden micronutrient

Folic acid is backed to deliver important health benefits in the scientific literature and by regulators – but is over-consumption a real problem? asks Robert Verkerk, PhD, the founder, executive and scientific director of the Alliance for Natural Health...

Sweet potatoes are rich in vitamins and iron so when used in cookies can play into healthy indulgence, says Datamonitor

DIGGING INTO INNOVATION & NPD WITH DATAMONITOR CONSUMER

Sweet potato cookies: The new way to indulge

By Kacey Culliney

Sweet potato should be seriously considered by cookie makers looking to tap into better-for-you indulgence, says a Datamonitor researcher.

French firm adds five new bread mixes to its Campasine range

Europain 2014

Philibert Savours CEO: Organic cuts my world in two

By Annie Harrison-Dunn

Philibert Savours CEO said a new organic variety in the firm’s Campasine bread mix line may offer value-added possibilities and be closer to his own ethos, but the firm must provide something for everyone’s budget.

High-fiber muesli range adds a new dimension to Kellogg’s portfolio, says analyst.

Kellogg muesli launch taps into ‘superfood’ trend

By Annie-Rose Harrison-Dunn

Kellogg Australia’s new Fibrelicious muesli expands the brand beyond its traditional flake format and taps into the ‘superfood’ seed trend, according to a Datamonitor analyst.

Bakery Reformulation on Wednesday March 5 will bring you right up to scratch on everything you need to be thinking about when it comes to healthy baked goods

Decoding the future of healthy bakery

By Kacey Culliney

 Governments, NGOs and consumers are driving change in the bakery sector, but how can industry keep up? What’s the next direction for healthy bakery? And will this future need to be regulated?

The ASA aims to especially look at food marketing aimed at kids

Food and drink marketing to kids under spotlight

By Rod Addy

The Advertising Standards Authority (ASA) is reviewing online food and drink marketing, especially to children, amid concerns about the rising incidence of obesity among young people. 

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