Archives for July 1, 2022

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The future of formulating to fit the free from demand

The rise of free from

The future of formulating to fit the free from demand

By Gill Hyslop

Originally popularised as a solution for food-triggered allergens, many consumers are now on the hunt for free from products as a healthier treat. With a market share projected to reach $161.2bn by 20264, it’s clear consumers are not only looking at what...

Free from for all

The rise of free from

Free from for all

By Gill Hyslop

Before the free from trend’s massive popularity, consumers with allergy intolerances were often left with minimal choices, but that’s changing.

What’s driving the free from trend?

What’s driving the free from trend?

By Gill Hyslop

British Bakels has built its business over the past 75 years by flexing with the trends and developing products to meet them. Free from has been one of the past decade’s defining trends, with the pandemic increasing consumer desire to understand...

Délifrance ramps up response to growing free from demands

The rise of free from

Délifrance ramps up response to growing free from demands

By Gill Hyslop

Délifrance partnered with allergen specialist, Jacqui McPeake of Allergy Aware, to compile its 2021 report Prove It: Adapting bakery to meet the needs of the increasing number of food hypersensitive consumers.