News & Analysis on the Bakery and Snacks Industries
While always an important feature of Super Bowl viewing, Frito Lay's latest U.S. Snack Index poll estimates a 21% increase in snacking among consumers compared to last year's Super Bowl LIV game.
Bimbo Bakeries USA (BBU) – a subsidiary of the Mexican bakery giant Grupo Bimbo SAB de CV – has launched a direct-to-consumer platform that delivers BBU brands to the doorsteps of consumers.
The Lay’s and Doritos snacking giant is taking a concerted dive into the plant-based protein category by creating a joint venture with Beyond Meat to expand its portfolio of health-focused snacks and beverages.
Utz Quality Foods is discontinuing the 102-year-old US snack brand, which has been steadily declining in the highly competitive and busy snacking category.