Archives for July 21, 2020

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Innovative ingredient adds accelerated cell recycling benefits to baked goods and snacks

21-Jul-2020

By Gill Hyslop

GoodMills Innovation has launched a wheat germ concentrate that has added health benefits, allowing bakery and snack producers to capitalise on consumer demand for holistic wellbeing.

World’s first smartphone-based VR study counters COVID-19 restrictions to uncover shopper insights for Mondelēz

21-Jul-2020

By Gill Hyslop

The multinational snack producer partnered with NextGen insights agency Join the Dots I InSites Consulting and virtual reality (VR) market researcher Gorilla in the room to understand how shelf-ready packaging and merchandising impacts shopper behaviour,...