McVitie’s distinctively British nod to 2020 Olympic Games
McVitie’s-owner pladis has expanded its £59m Chocolate Digestives brand with the addition of limited edition variants based on beloved British desserts.
Archives for February 11, 2020
Kind moves into four new categories in ‘biggest innovation expansion ever’
US fast-growing snack brand Kind is branching out from its signature nut bars with frozen and refrigerated bars, chocolate bar and snack mixes.
More than a quarter Aussies considered ‘heavy’ snackers
New research from Roy Morgan reveals that nearly 90% of Australians consume packaged snacks regularly, with 28% of them falling into the ‘heavy’ category, eating seven or more items in an average week.