Archives for March 19, 2019

Snyder’s Lance ad campaign touches nostalgia, whimsy and transparency

Campell Snacks is flexing its muscles with fresh advertising for key brands – Cape Cod, Kettle Chips, Snyder’s of Hanover and Goldfish – a year after acquiring Snyder’s Lance for an estimated $1.6bn.

News in brief

Bunge Loders Croklaan introduces plant-based butter alternative with clean label

The US-based producer of plant-based edible oils and fats has launched Whole Harvest ColdChurn Culinary Crème that it says will add a buttery taste and texture to foods.

Snacks, baked goods and cereals targeted by EIT Food for 2019 focus

Nutrient infused veggie chips, banana-based breakfast cereal, sugar reduced chocolate chip cookies and biostimulated wheat to increase yield and quality are some of the 2019 projects being undertaking by the European Institute of Innovation & Technology...

ENCAPSULATION TECHNOLOGIES: BEYOND SUPPLEMENTS

Probiotic chews tap into trend for 'adventurous and exciting' formats

Anlit, the Israeli dietary supplement producer, says its long-life probiotic chews with prebiotic fibres are tapping into the growing trend for 'adventurous and exciting' formats.