Lantmännen Unibake cements footprint in Australia
Lantmännen Unibake is acquiring Australian pastry manufacturer Bakery Du Jour for an undisclosed amount to secure its presence in that market.
Archives for November 15, 2018
'Brand licensing can open avenues into the science of baking'
Abigail Ratcliffe, head of licensing for the Science Museum Group, told BakeryandSnacks that ‘to learn while you’re having fun’ is the ethos behind the Groups licensing program.
'We see a big opportunity for Smiley face decorations on cakes and cupcakes'
BakeryandSnacks talks to Lori Heiss-Tiplady, global VP of Brand Strategy for the Smiley Company, about how the sunny yellow face is bringing a smile to products.
'Licensing can be another string to your bow'
Adam Bass, director of Golden Goose, tells BakeryandSnacks how licensing can exploit a new trend.
'There are many new brands breaking into brand licensing'
BakeryandSnacks chats to Beanstalk’s brand development execs Serena Sibbald and Sheelagh Li about the upward trajectory of Baileys and Chupa Chups licensing programs.
'Brand licensing can be a real springboard into diversifying'
BakeryandSnacks spoke to Ian Downes, owner and director of Start Licensing, about its newly launched program for Nadiya Hussain, winner of the BBC's Great British Bake Off in 2015.
'Treat licensing as an activity in its own right: It’s not something you can do on the side'
BakeryandSnacks chats to Marta Ballesteros and Christine Cool who co-manage the licensing division of confectioner Perfetti van Melle about the 20-year brand-licensing ride they have had the Chupa Chups lollipop brand.
‘Licensing in the UK alone is a £8.5bn industry, growing at 4.5% per year: It’s a game changer’
Will Stewart, MD of The Point.1888, tells BakeryandSnacks about the massive potential brand licensing has for the food and beverage industry.
'Our program is about taking the brand to places the brand itself cannot go'
BakeryandSnacks spoke to Richard Pink, MD of Pink Key Licensing, about the power of heritage and how brand licensing can capitalize on it to take brands into places where the brand itself cannot go.
2019 and beyond: The three trends that will lead the momentum of innovation
Mintel has revealed that modern takes on sustainability, health and wellness, and convenience will be the biggest influences of innovation next year, the latter certainly opening opportunities for the bakery and snacks sectors.