Nestlé launches Shreddies marketing campaign that reflects modern life
Nestlé’s latest brand campaign, created by McCann London, moves away from knitting grandmothers after seven years to embrace a new ‘Shreddie or Not’ attitude.
Nestlé’s latest brand campaign, created by McCann London, moves away from knitting grandmothers after seven years to embrace a new ‘Shreddie or Not’ attitude.
ADM Milling has launched a multiseed concentrate that contains ancient grains in the UK, in response to growing consumer demand for wellness-focused foods.
Kellogg’s-owned Pringles has launched limited edition Chicken Salt and Meat Pie flavors to its tubular-boxed potato chip snacks in Australia.
Euromonitor International has identified 20 of the most influential megatrends to shape the world by 2030 with analysis on eight megatrends with the furthest-reaching impact on industries and consumers in the years to come.