Archives for February 9, 2017

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Prevention is better than cure for bakery recalls

By Gill Hyslop

Bakery and snack manufacturers must prepare strategies in advance of a product recall to prevent it damaging the brand, writes product safety director of Stericycle ExpertSOLUTIONS, Josep Tous.

How to avoid a PR crisis in five easy steps

By Gill Hyslop

Sticking to the truth and not shying away from comment are sound strategies when an unexpected crisis like a product recall arises, writes director of Ingredient Communications’ Richard Clarke.