General Mills cereal brand becomes first sponsor of Yahoo eSports show
General Mills’ Reese’s Puffs cereal has become the first sponsor of a new weekly Yahoo show covering competitive video gaming.
Archives for September 12, 2016
Having a ball: Can a move to fresh bakery help Eat the Ball crack the US grocery market?
It burst onto the scene six years ago in Europe, but can Eat the Ball crack the US market? It’s still early days, but with the right merchandising strategy, the sports-themed sandwich rolls could also be a winner this side of the Atlantic, says US...
Battling childhood obesity: Arla Foods Ingredients unveils new snack products
Arla Foods Ingredients (AFI) has developed protein and calcium-rich snacks designed to tap demand for healthier products as childhood obesity increases in many parts of the world.
How the sugar lobby paid scientists to point the finger at fat: JAMA
The US sugar lobby paid for influential research in the 1960s to downplay the link between sugar and coronary heart disease and instead point the finger at fat, according to a report published yesterday.
UK pushes voluntary added sugar labelling scheme
The UK government has confirmed that it will introduce “clearer visual labelling” in relation to free sugars on packaged food and drinks - but it will be voluntary.