Archives for February 12, 2015

← 2015

What's for breakfast? Re-inventing the first meal of the day

Healthy cereals could help industry grow modestly in 5 years, IBISWorld predicts

By Elizabeth Crawford

After years of steady decline, the cereal industry could see modest growth in the next five years thanks to consumer interest in healthier, high-end cereals, product process updates, improved commodity prices and innovative partnerships with food service...

Frito-Lay peddles forward to gain market share

By Kacey Culliney

Frito-Lay has gained market share in snacks for the first time in a year thanks to successful international expansions and marketing campaigns, says PepsiCo’s CEO Indra Nooyi.