Archives for August 31, 2014

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Smurfit Kappa launches online shopping eye-tracking tool

By Simone Hellyer

Smurfit Kappa has partnered with EyeSee, a technology company, to launch an eye-tracking tool which helps food manufactures look at the impact of their disruptive shelf-ready packaging, which is designed to stand out.

Robert Mann Packaging makes the 'A' grade

By Rachel Arthur

Robert Mann Packaging has received its second consecutive ‘A’ grade from the British Retail Consortium (BRC) Global Standards for Packaging and Packaging Material.