News & Analysis on the Bakery and Snacks Industries
Picking through ideas with Saatchi & Saatchi on shopper behavior: Part I
Manufacturers must understand the difference between consumers and shoppers, tailoring marketing accordingly to secure purchases, says Saatchi & Saatchi X’s VP of shopper psychology.
Country Style Foods has been fined after a worker suffered serious hand injuries due to ice not being cleared and making the floor slippery.
Respak is designed to give food producers a sustainable alternative to polycoated packaging material.
The European Aluminium Foil Association (EAFA) otherwise known as alufoil, is supporting this year’s European BBQ Championships 2014 in Poland.
Over 20 major food firms have signed up to health and wellness pledges on advertisement to children, consistent product information, open access to formulation policies and employee wellbeing as part of their commitment to Consumer Goods Forum (CGF) targets.