Kellogg to boost bakery and snacks marketing budget
Cereal giant Kellogg has confirmed its plans to spend more than ₤80m on marketing its brands in the UK, including bakery and snacks products, throughout this year.
Cereal giant Kellogg has confirmed its plans to spend more than ₤80m on marketing its brands in the UK, including bakery and snacks products, throughout this year.
Excessive speculation on the futures market fuelled last year’s wheat price surge that led to higher prices for industry and consumers, according to the results of a year-long Senate investigation.