News & Analysis on the Bakery and Snacks Industries
Good foresight on rising health trends and heavy investment in premium brands have helped cereal and snack producer Kellogg to a steady sales and earnings rise for 2004, with North America leading the way, reports Chris Mercer.
Chr Hansen's vice president explains why the group is launching an innovative and highly unusual marketing campaign across Eastern Europe, and tells us what he hopes to learn from the experience. Anthony Fletcher reports.
United Confectioners Holding has initiated a complex standardisation programme across its product range, a fact that will allow products at different factories to be manufactured to the same stable quality and taste, Angela Drujinina writes.
Stricken Italian firm Parmalat, still being investigated for fraud, has sold its loss-making North American Bakery Group to private equity firm Catterton Partners, reports Chris Mercer.