Retailer & shopper insights

St Pierre research has found that 46% of Brits have opted for a breakfast or brunch date. Pic: St Pierre

Breakfast lies at the heart of romance in the UK

By Gill Hyslop

Two thirds of Brits believe that a first date should always include food, with 25% choosing to romance their partners at a food festival. This is confirmed by the rise of street food experiences in the UK regularly attended by 27% of the nation.

The key bread trends for 2021 and beyond

The key bread trends for 2021 and beyond

By Gill Hyslop

Délifrance partnered with trend consultants Harris & Hayes and commission Nielsen to conduct a UK-wide retail study to find out what Brits want from bread and pastry, both at home and out of the home, when they want it and what will encourage them...

Europeans are increasingly seeking out snacks with functional benefits. Pic: GettyImages/Ridofranz

Post-pandemic weight gain drives protein snacks in Europe

By Gill Hyslop

The demand for protein snacks has significantly increased over the past two years with FMCG Gurus insights showing a jump from 10% to 38% of European consumers admitting to veering toward that option when looking to quell a craving.

With the growth in at home baking, there is a growing appreciation for the craft of artisan baking and this is expected to continue to spark demand in elevated breads, especially as life gets back to normal. Pic: GettyImages/Choreograph

Growing demand for ‘better-for-you’ bakery

By Gill Hyslop

Weston Foods’ first ever Bakeology Report reveals what we all know by now – that the pandemic has triggered a re-evaluation of food choices among consumers – but it also highlights the relevance that bakery continues to play in Americans’ lives.

It's that time of year again to celebrate the UK's ubiquitous love of pies. Pic: GettyImages/Say-Cheese

Let's celebrate British Pie Week

By Gill Hyslop

Lockdown has given consumers plenty of time to get creative in the kitchen, with many Brits turning their hands to the much-loved supper: the pie. Research by OnBuy’s Food Department revealed the nation’s most loved pie was a fish pie, followed by a cottage...

Craving for a snack? Pic: GettyImages/Jupiterimages

Trendsetters: From African inspired snacks to cookies with a difference

By Gill Hyslop

Chicka’s reverts to its African heritage to bring better-for-you treats to Brits while empowering the women of tomorrow; pladis is rolling out its biggest launch to date; the cookie category is being given a shake up with a range of chef-driven delights;...

A quick look into what will be driving consumer behaviour in 2021. Pic: GettyImages/grapestock

FMCG Gurus’ top 10 trends for 2021

By Gill Hyslop

After one of the most turbulent and unpredictable years in modern history, focus will undoubtedly be on the impact that COVID-19 has had on consumer attitude and how new behaviours will evolve in a new year of hopeful recover.

47% of American claim to have purchased unfamiliar brands based solely on the item's packaging. Pic: GettyImages/Goran 13

Smart packaging

The influence of savvy packaging

By Gill Hyslop

Shorr Packaging recently published its 2020 Food Packaging & Consumer Behavior Report, which looks into how food packaging can dictate consumer purchasing decisions.

Mmmm... salty or sweet? Brits show a love of both when it comes to vending machine sales. Pic: GettyImages/kasto80

The UK’s top 10 vending machine snack sellers

By Gill Hyslop

Most Brits share a love for snacking because of its ability to deliver a moment of joy, to fulfil that craving for something salty, to give an energy boost or to provide solace in these unprecedented times. Where it does differ is which snack is the nation’s...

We've scoured the shelves to find the snacks that are worth shouting about. Pic: GettyImages/Deagreez

New product showcase 2020: Trendsetters of quarantine snacking

By Gill Hyslop

Snack food consumption has increased more than 8% since the beginning of the pandemic in March, according to NPD’s Snack Food Behaviours in Challenging Times study. Quarantine snacking habits have seen wide swings between quickly reaching for that guilty-but-comforting...

Get to know your customer through a digital loyalty scheme. Pic: GettyImages/Oleksandra Polishchuk

Guest article

Helping bakeries implement an effective loyalty scheme

By Gill Hyslop

Despite a recent YouGov poll revealing that 47% of UK consumers are more likely to spend their money with a brand whose loyalty scheme they are a part of, businesses often fail to introduce effective systems, writes Frederick Szydlowski, CMO and co-founder...

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