Increasingly wellness-focused consumers want to make every bite (or sip) count – which means they not only are looking to cut back on unfamiliar and unhealthy ingredients, such a sugar, sodium, saturated fat or “chemicals”, they also want foods and beverages that are packed with functional benefits that support their health goals.
The challenge for food industry innovators and stakeholders across the supply chain is how consumers – as well as legislators and regulators – define healthy is a moving target, and one person’s definition often conflicts with that of another.
How can the industry know which better-for-you trends, claims and functional benefits best resonate with consumers and are here to stay? How should they approach renovation and innovation to meet public-health goals and consumer demand without sacrificing taste or brand loyalty?
The FoodNavigator Positive Nutrition Interactive Broadcast Series will take a look at the different facets of nutrition. It will consist of eight category focused sessions. Each session will last approximatly 90 minutes, and will include live and interactive presentations, panel discussions and audience Q&As.
Register for the entire series and get access to all the sessions. Once logged in, choose which session you want to watch, live or on-demand.