Today, consumers have veered away from the three-meals-a-day tradition to all-day grazing, a trend termed ‘snackification’. This is driving the demand for better-for-you (BFY) snacks that offer functional benefits to boost energy and moods, aid digestion and gut health, and get fortification from fibre, protein, vitamins, minerals and probiotics, among others. It’s conscious snacking that helps meet nutritional needs with the benefits of functional ingredients but still provides guilt-free pleasure and indulgence. It’s also means fulfilling the desire for better practices to protect the planet and society, in general, along with the demand for enhanced sensory experiences. Is there such a snack?
