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© Smuus

'We're the first product that dreams of impeaching the US president'

German start-up Smuus mixes food, politics & tongue-in-cheek marketing

By Niamh Michail

German start-up Smuus has an original concept with its fruit and vegetable smoothies for yoghurts, desserts, bread, meat and cheese. But the campaign for its peach-flavoured product, which promises to donate 10% of profits to charities fighting the policies...

© iStock

FDE: Act now before Commission considers maximum levels

Mandatory acrylamide action could be in place by spring 2018

By Niamh Michail

An EU vote backing the Commission's proposal to reduce acrylamide in food and drink could see mandatory mitigation action and benchmark levels in place by spring next year, with maximum levels to follow.

General Mills' CEO Jeff Harmening said the company will focus on driving growth in cereals, yogurts, NPDs and e-commerce to revert its fortunes in 2018. Pic: ©DepositPhotos/jetcityimage2

General Mills prioritizes cereal growth for fiscal 2018

By Gill Hyslop

General Mills said it will focus on growing its cereal venture with Nestlé, unlocking growth opportunities and investing in NPDs to overturn the company’s historical decline in quarter-on-quarter revenues.

DuPont has had the approval to market three bread enzymes on the Japanese market. Pic: ©iStock/flyparade

DuPont’s bakery enzymes approved in Japan

By Gill Hyslop

DuPont has announced it has received “the go-ahead” by the Japanese Ministry of Health, Labor and Welfare for three bakery enzymes for use as processing aids in the country’s bakery industry.

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