Trendspotting in 2022: From Entenmann’s little pleasures to a line of non-refined sugar baked treats

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Woman enjoying snacking Kathrin Ziegler
Woman enjoying snacking Kathrin Ziegler
Ramona's
Ramona's

Impulse shoppers will now be able to pick up a 500g tub of Ramona’s Heavenly Houmous from Tesco Express stores across the UK.

Following a successful rollout into Tesco superstores, fans can now pop into their local Tesco convenience store to grab a tub of Ramona’s Original Heavenly Houmous, the classic family favourite, or Heavenly Houmous Jalapeño.

“We are extremely proud that our range of great-tasting Heavenly Houmous, made from my very own family recipes, is now available in selected Tesco Express stores,” said Ramona Hazan, founder of Ramona’s.

Whether you want to create a quick lunch at home, enjoy some delicious snacks in the evening or entertain unexpected visitors, houmous is a great fridge staple.

“These large tubs are perfect for enjoying throughout the week or sharing with a larger crowd. We’ve created them to be eaten joyously and plentifully and the options for enjoyment really are endless.”

Available in 700 Tesco Express stores across the UK, Ramona’s Heavenly Houmous Original and Heavenly Houmous Jalapeño have an RRP of £3.00.

Entemann's
Entemann's

Sweater weather is here and Entenmann brand Little Bites has the perfect cosy, bite-sized snack to enjoy on the coldest of fall days.

Little Bites Apple Cinnamon Muffins are made with real apple and no high fructose corn syrup or trans fat. The limited edition moist and soft muffins are also perfectly portioned pouches for school lunchboxes or snacking on-the-go.

Available at most major retailers across the US for an RRP of $5.79.

Sometimes we all need a little me-moment; a moment to reflect or to simply enjoy the sweetness of life. That’s why

The Bimbo Bakeries USA-owned business is also excited to announce the launch of Entenmann’s Cake Truffles.

Available in Chocolate Delight and Cookies & Crème variants, the decadently rich, bite-sized truffles come in packages of eight, with two truffles individually wrapped per tray to guarantee ultimate freshness. There’s no need to search for a celebratory cause when you can celebrate lavishly each day.

Available at select retails in the Northeast of the US for an RRP of $6.89.

Sponge
Sponge

The online cake retailer has bolstered its line of baked sweet treats with its first non-refined sugar product.

The NPD combines the brand’s classic Maple and Pecan bake with non-refined ingredients, such as maple syrup and crushed and whole pecans, and is available for both trade customers and consumers ordering via the website.

The launch follows a significant increase in demand for ‘better-for-you’ snacks and specialised cakes that suit dietary requirements, without compromising on quality or taste.

The new arrival uses natural ingredients, including lashings of maple syrup baked into the sponge, and is Sponge’s first cake to not use refined sugar (such as caster sugar), making it suited for wholesalers that are looking to provide customers with a healthier snack alternative.

“Our first non-refined sugar cake follows feedback we’ve had from customers, asking for a range of non-refined sugar options to accommodate for those who need to keep an eye on their sugar intake,” said Richard Fowler, head of Sponge.

“It’s taken several months of development to create the ideal balance of flavours and texture; it’s certainly not been straightforward, but we’re delighted with the outcome. One challenge we’ve had to address is getting the bake right, as the alternative ingredients were initially making the cake extremely moist, so it’s taken some time to get the optimal baking time right.

“Our new cake is made with crushed and whole pecans along with lashings of maple syrup baked into the sponge. The sponge is then drizzled with more syrup as it comes out of the oven, so it soaks straight into the delicious sponge. We’re constantly looking to increase flavour options for all of our ranges, so this is an exciting time for us and there is certainly potential for us to create more flavours for our non-refined sugar range in the future.”

In 2021, the brand embarked on a major expansion of its production capabilities, ramping up its production with the addition of an extra 10,000 sq ft to its bakery warehouse in Holt, Norfolk.

Sponge’s non-refined sugar Maple and Pecan Cake is available to buy online.

Wildway
Wildway

The US producer of the line of wildly delicious grain-free, keto friendly, paleo friendly granolas, coconut chips and hot cereals with no added sugar is getting into the seasonal swing with the rollout of:

Gingerbread: A warm and cozy granola with a mix of nuts, seeds, dried fruit, 100% real vanilla bean and spices including ginger, cinnamon, and nutmeg.

Dark Chocolate Peppermint Bark: Real peppermint, andcrunchy cacao nibs meet nuts, seeds, dried fruit and 100% real vanilla bean.

The line is available on Amazon and at US retailers, including HEB and Whole Foods.