Digital platform offers deep dive into snacks and confectionery industry insights

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Pic: GettyImages/BrianAJackson

Despite the cancellation of the physical event this year, industry professionals can still take a deep dive into the industry with the Sweets & Snacks Expo’s Sweet Insights Unwrapped Series.

The series of webinars - hosted by the Expo's organisers, the National Confectioners Association (NCA) - provides insights by thought leaders on the latest trends, product innovations, consumer and shopper behaviour, and sales and marketing strategies.

The organisers have a robust schedule of webinars planned for June, July and August, which are free to attend for 2019 and 2020 Expo registrants, NCA members and the Expo’s retail partners.

May 6                   Snacking: Before, during and after COVID-19, presented by IRI    

May 20                Post-pandemic e-commerce: Playbooks for a crisis, presented by Profitero

June 3                  Finding emotional wellbeing with confectionery in challenging times, presented by Mintel

June 10                Snacking in the new normal after the coronavirus, presented by NPD

June 17                Opportunities for confectionery industry in a COVID-19 environment, presented by IRI

June 24                NCA’s Confectionery Industry Town Hall (a perennial view of the candy and snacks industry)

July 8                    Sweet insights: State of treating 2020 – NCA’s custom research

July 22                  Halloween and beyond: ecommerce playbooks for post-coronavirus seasonal merchandising and marketing

August 5              Celebrating candy moments: National candy month, presented by NCA

August 19            The evolution of eating: Snacks, meals and blurred occasions in today’s environment, presented by Euromonitor International

September 23    Preparing for success in omni-channel retail, presented by MorningNewsBeat.com

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