Procter & Gamble shares packaging sustainability insight

Presented by PAC NEXT, the sustainability-focused branch of the Packaging Association of Canada, the webinar will feature a panel of packaging and sustainability experts offering advice on ways packaging and product professionals can increase packaging sustainability in intelligent, effective ways.

Keith Fanta, section head of packaging sustainability for Procter & Gamble, will share case studies that offer a comprehensive overview of ways to improve packaging optimization. Hot topics include transportation, materials reduction, use of alternative materials, packaging design and end-of-life considerations.

Marina Pietrosel, director of technical services and optimization for Eco Enterprises Quebec, will weigh in on the importance of taking sustainability into account at the product and packaging design stage.

Also on the table: a design tool that helps stakeholders from packaging designers to top-level decisionmakers keep apprised of environmental issues and improvements.

The panel will be moderated by Alan Blake, executive director for PAC NEXT. The free webinar is scheduled Wednesday, October 23, at 2 pm EST. Visit the PAC site at www.pac.ca for more information.