The ultimate lunch delivery kit for kids
General Mills’ corporate venture studio G-Works is aiming to overcome back-to-school parental woes with the launch of Yumble - the ultimate lunch delivery kit for kids.
Yumble offers pre-made and shelf-stable lunches and snacks, featuring General Mills products, delivered straight to their door. The option offers more than 2,800 ways for parents and kids to customise their lunch with a variety of mains and sides to choose from - guaranteed to appeal to even of the pickiest of eaters.
Ordering is easy. For Build-Your-Own offerings, parents can simply pick what they want from each category (main and three sides) or choose from curated Ready-To-Go options like Pepperoni Pizza, Hummus & Dipper and PB&J.
Yumble also offers Snack Packs, which include multi-packs of Big G’s classic snacks, like Annie’s Cheddar Bunnies and Pillsbury Soft Cookies, perfect for after school and on-the-go between activities.
As part of G-Works, Yumble was built to address consumer problems through innovation. In this case, three Big G employees - who are also passionate parents - are on a mission to reduce stress for busy parents by taking the prep work out of school lunches and making mealtime more enjoyable.
Yumble is available for one-time purchases or on a subscription, for an RRP of $5.99 (Build-Your-Own and Ready-To-Go Lunches) and $3.99-$4.99 (Snack Packs).